Run GA4 and Universal Analytics side by side so GA4 builds a full year of history before July 2023, without touching your current reports.
Latest News – Page 28
Every Search Engine Table article and guide, newest first.
Google now lets US users combine a photo and a few words in one Lens search. Here is how it works and what it means for your product pages.
Google's third product reviews update started on March 23, 2022. Here is what changed for ranked lists and "best" picks, and how review sites should respond.
Google will stop processing Universal Analytics data on July 1, 2023. Here is what that means for your reports and why you should set up GA4 now.
Google is now using page experience signals to rank desktop results. Here is what changed, what stayed the same, and how to check your desktop pages.
Google's new URL Inspection API lets you pull index status, canonicals, mobile usability and rich results data for many URLs. Here is what it does and how I'd use it.
Google has dropped FLoC for a simpler Privacy Sandbox idea called Topics. Here is how it works and what advertisers, publishers and site owners should do now.
What each of the six mobile usability errors in Google Search Console means, how I fix them in the template, and how to get Google to confirm the fix.
A practical, ordered list of the SEO work worth doing in 2022, from indexing and desktop page experience to titles, content quality, links and local listings.