Which AI bots read robots.txt, what blocking each one really changes, and rules you can copy to stop model training without vanishing from AI search answers.
Technical SEO – Page 2
The three Core Web Vitals targets, where Google gets the numbers, how much they really affect rankings, and the fixes I use to improve LCP, INP and CLS.
Google retired several rich result types in 2025. Here is which structured data still earns visible features, what is worth keeping anyway, and how to test it the right way.
My step-by-step guide to moving domains, platforms or URL structures with clean redirects, accurate URL maps and the checks that catch problems early.
Chrome now lets developers test WebMCP, a way for websites to hand AI agents clear tools instead of buttons to guess at. Here is what it means for you.
Google made it clearer how much of a file Googlebot reads for Search. I explain what counts toward the 2MB limit, who may be affected, and how I fix heavy…
Every rule Google supports in the robots meta tag and X-Robots-Tag header, with copy-ready code, WordPress settings and the way I test them.
A plain-English walkthrough of every not-indexed reason in Search Console: which ones are normal, which need fixing, and how I prove the fix worked.
Page 2, page 3 and infinite scroll can hide products and posts from Google. Here is how Google treats paginated pages, and how I set them up the right way.
Which Google product results your pages can earn, the properties each one needs, and how I mark up prices, variants, shipping and returns without errors.
What breadcrumb links do for visitors and search engines, how to mark them up with BreadcrumbList schema, and how I set them up and test them.
Permanent and temporary redirects send very different signals to Google. I show you how to pick the right one, set it up and check that it works.