Local SEO
Google Business Profile Optimization: The 2026 Checklist
Every field, policy and tactic I'd use to rank and win customers in Google's map pack in 2026, plus a one-page audit…
· 12 min read
Author
Lovepreet Singh
Digital Marketing Manager at Softtrix
Punjab, India
- Articles
- 331
- Words published
- 975.5k
- Years in SEO
- 12+
- Last updated
- Nov 9, 2026
Articles by Lovepreet Singh – page 3
Content & Links
How to Write an SEO Content Brief Writers Actually Use
How I write short, focused content briefs that give writers the intent, angle, expert input and answer-first outline they need to make…
· 13 min read
Technical SEO
404s, Soft 404s and Redirects: Clean Up Without Losing Rankings
Most 404s are harmless, but a few can quietly cost you traffic and links. Here's how I find the ones that matter…
· 14 min read
Analytics & Data
UTM Tracking for SEO and AI Referrals: A Clean Naming System
How I build a UTM naming system that matches GA4's channels, keeps AI referrals and internal clicks out of the wrong reports,…
· 15 min read
Analytics & Data
Google Now Routes Result Clicks Through google.com/goto: What It Means for Tracking
Google confirmed it now sends search result clicks through a google.com/goto redirect. Here is what that means for referrers, GA4, Search Console…
· 12 min read
Content & Links
Unlinked Brand Mentions: How to Turn Them Into Links
My simple process for finding pages that name your brand without linking, deciding which are worth chasing, and asking for a link…
· 13 min read
Local SEO
Multi-Location SEO: Managing Many Google Business Profiles
How chains and franchises can set up, verify and run dozens of Google Business Profiles without duplicates, suspensions or review policy problems,…
· 14 min read
Google Search
Google’s August 2026 Spam Update: Short Rollout, What It Means
Google's third spam update of 2026 rolled out in under three days. I cover what Google confirmed, how it compares with March…
· 12 min read
AI Search
ChatGPT Ads Launch in Europe: What Advertisers Should Know
OpenAI is bringing ChatGPT ads to 31 European countries next week. Here is what is confirmed, what the privacy rules mean, and…
· 12 min read
AI Search
Gemini 3.7 Flash Arrives in AI Mode: What Changes for Searchers
Google added Gemini 3.7 Flash to AI Mode for paying subscribers a day after the model launched. Here's who gets it, and…
· 11 min read
Technical SEO
Crawl Budget for E-commerce: Pagination, Filters and Faceted Navigation
Filters can create millions of near-duplicate URLs. Here is how I choose which facet pages rank, block the rest, and keep Googlebot…
· 14 min read
Google Search
YouTube SEO: Rank Videos in YouTube, Google and AI Answers
How YouTube ranks search results, what I fix first in titles, descriptions, chapters and captions, and how to get the same videos…
· 14 min read