Analytics & Data
GA4 Migration Checklist: Before Universal Analytics Stops
Universal Analytics stops processing data on July 1, 2023. Here is the step-by-step checklist I use to move tracking, conversions and reports…
· 13 min read
Author
Lovepreet Singh
Digital Marketing Manager at Softtrix
Punjab, India
- Articles
- 332
- Words published
- 978.3k
- Years in SEO
- 12+
- Last updated
- Nov 10, 2026
Articles by Lovepreet Singh – page 26
Content & Links
SEO Priorities for 2023: Where to Spend Your Time
Google's late-2022 changes make the year's focus clear: fewer weak pages, more real experience, GA4 before the deadline, and clean links and…
· 13 min read
Google Search
Google Launches the Search Status Dashboard: Where to Check Search Problems
Google now has an official page that shows widespread crawling, indexing and serving problems. Here is what it covers, what it misses,…
· 12 min read
Google Search
E-A-T Becomes E-E-A-T: Google Adds “Experience”
Google's December 2022 rater guidelines update adds Experience to E-A-T. Here is what the new letter means, why trust matters most, and…
· 13 min read
Google Search
December 2022 Link Spam Update and SpamBrain: What to Know
Google's new link spam update uses SpamBrain to spot sites that buy links and sites that sell them. Here is what it…
· 12 min read
Google Search
Continuous Scroll Comes to Desktop Search: What It Means for Clicks
Google now loads up to six pages of results as US English searchers scroll on desktop. Here is what that means for…
· 13 min read
AI Search
ChatGPT Launches: What It Could Mean for Search and Content
OpenAI's new chatbot writes fluent answers in seconds. Here is what it can and can't do, and what it means for search…
· 11 min read
Technical SEO
PageSpeed Insights Explained: How to Read Your Report
A plain-English walk through every part of a PageSpeed Insights report, from field data and Core Web Vitals to the lab score,…
· 13 min read
Google Search
October 2022 Spam Update: What It Targets
Google started a global spam update on 19 October 2022. Here is what it covers, how to tell if your site is…
· 11 min read
Analytics & Data
Search Console Links Report: How to Use It for SEO
Google's free Links report shows who links to you, which pages earn links and how your pages connect. Here's how to read…
· 13 min read
Google Search
Google Search On 2022: Multisearch Near Me, Translated Results and More
Google's Search On 2022 event brought multisearch near me, translated news, forum results and new shopping and Maps features. Here is what…
· 13 min read
Google Search
September 2022 Core Update and Product Reviews Update: Back to Back
Google started a product reviews update on 20 September while the September 2022 core update was still rolling out. Here is how…
· 12 min read